Category: Data Privacy
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Criminal Mistakes Marketers Make with AI in 2025 (And How to Avoid Them)
If the average employee saves 2.5 hours a day using AI it’s criminal for marketing leaders to make basic AI mistakes. AI can save marketers time and money, but mistakes can cost more, waste time AND severely damage team morale. Note: This post is for marketing teams at least dabbling in AI. If AI is…
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Escaping Personalized Content: The Wrong Message at the Wrong Place at the Wrong Time
Walking through Goodwill one day I saw a stack of albums with “French wedding songs from the 1800s” tossed on top. AHHH I wanted to buy immediately, but our move to NYC meant getting rid of frivolities like my record player. The joy of discovering new music only happens in serendipitous occasions now, because Spotify…